Guest Post by Kelsey Schagemann
Why I Support Four Star Denim
Guest post by Kelsey Schagemann
Like many people out there, I dread buying new jeans. I dread the process so much that I usually wait until the seams are falling out and patched holes are disintegrating, which is also typically the point where there’s no longer any denying that my once stylish purchase is now “so five seasons ago.” Because, let’s be honest, it is. (I know, I know…#firstworldproblems.)
You’d think that the vast sea of denim retailers and plethora of choices would make things easier. The last time I went hunting for a new pair of jeans, I pulled on cuts ranging from slim to cropped to boyfriend to skinny. There were girlfriend jeans, jeggings (not to be confused with extreme leggings), curvy styles, kick boot, toothpick, and straight. I surveyed an entire spectrum of blues—cobalt, pacific, classic, indigo, night. And don’t even get me started on stretchiness.
I entered dressing room after dressing room with arms piled high and a hopeful heart, only to leave empty-handed thirty minutes later.
So when Four Star Denim and Apparel’s founder, Rob McMillan, offered me a sample pair of his women’s skinny high rise, I was skeptical. First of all, per the experience above, high rise jeans don’t look good on me. Second of all, even though I’m not particularly tall or short, the length is usually a problem. Third of all, it just seemed highly unlikely that my search would come to an end this way.
Well, as you’ve figured out by now, it did.
These jeans rock. As I stood in front of my mirror, I had my own personal “Sisterhood of the Traveling Pants” moment (for the uninitiated, that’s a book-turned-movie about the adventures of four differently shaped friends who are all miraculously able to wear the same pair of jeans). Four Star Denim is soft, flattering, and durable. The stretchiness quotient is on the money—no sagging around the knees after ten minutes like so many other brands. Oh, and speaking of money, the price is definitely right. Less than fifty bucks for these bad boys (less than $40 if you pledge now on Kickstarter!)
How can that be? It turns out that Four Star Denim cuts out the middlemen—overseas manufacturers, importers, distribution centers, retail stores—who account for much of the mark-up on traditionally manufactured jeans. Instead, Four Star Denim keeps the focus right here in the U.S., with American-made materials, small-batch production, and a free returns policy designed to assuage any online-buying anxiety.
Ready to experience the difference for yourself? Hop on over to Four Star Denim and Apparel’s Kickstarter page and make your pledge today.
Don’t forget to tell your friends and family to support Four Star Denim and Apparel!